The Celebration / Black Black Hills

We wrote, Directed & Produced this Music Promo/short film for Black Black Hills’ debut single ‘The Celebration’.
Upon hearing the track we immediately felt inspired to create something that was firmly rooted in British folklore.
‘The Celebration’ is a thematically and emotively dark sounding song. Because of this we wanted to tell a simple but very cinematic and gripping story focusing on the atmosphere of the track without being a literal translation of the lyrics.

As the track is so evocative, we felt that to do the song any justice we needed to tell a story. We also purposefully wanted to create something that subtly blurred the boundary between ‘Short Film’ and ‘Music Promo’.

The outcome of our efforts was a unique take on the idea of a modern gothic thriller. A story that combines the sort of imagery familiar to ancient folklore, pagan-esque ceremonies and the creepy stuff of ‘pulp literature’ style ghost stories. ‘The Celebration’ purposefully sets out to embrace the notion of a ‘British Mythology’. To create a contemporary fable that celebrates the mystifying forces of nature which lie deep within the ancient woodland and forests of rural England.

The film itself tells a tale of the furtive exploits of an illegal metal detectorist (a ‘Nighthawk’) in a rural English landscape as he sets about trespassing and plundering secluded parts of the land with dire consequences. This allowed us to build a narrative foundation with which we could turn the everyday, the idyllic and the quaint into something far more sinister. We wanted to teeter on the brink of the unknown and play with the primal instincts buried deep within the collective human psyche.


Directors: Blac Ionica
Production Company: Blac Ionica
Story By: Blac Ionica
Producer: Blac Ionica
Production Assistant: Millie Marsh
1st Assistant Director: Isusko Garcia
Director of Photography: Will Bex
Focus Puller: Eva Arnold
Steadicam: Rob Hart
2nd AC/DIT Tech: Lami Okrekson
Casting Director: Jane Frisby
Location Manager: Ben Carter @ Lovely Locations
Stylist: Adelaide Turnbull
Make-Up: Jo-Jo Copeman
Art Department / Props: Rebecca Todd
Art Department Assistant: George Evennett
Catering day 1: Sasha Turnbull
Catering day 2: Ambassador Catering
Runners: Jess Bishopp, Chris Shooter, Daisy Gatehouse
Storyboards: Sally Pring
Editors: Alec Rossiter, Leanne Welham
Head of Production @ MPC: Jonathan Davies
Colourist/Grade @ MPC: Steve Gatti
Producer @ MPC: Glen Purcevil
VFX: Blac Ionica
Additional VFX: Barnaby Hewlett
Compositing: Barnaby Hewlett, Jamie Howlett, Kooch Chung
Sound Design: Blac Ionica

Metal Detectorist: Frank Jakeman
Woman: Helen Terry
Police Officer: Lee Harris
Shadows: Arno Baernhoft, Christopher Beck, Riyonn Farsad, Michael Tomlinson