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Do you have a Smart Finger? We made these funny spots (affectionately known to us as project ‘Finger Wigs’) for Motors, urging customers to put their ‘Smart Fingers’ to work on Tablet and Mobile devices.
A series of fun storylines introducing a number of ‘Smart Finger’ characters. They tap away to find their perfect car using the Motors.co.uk ‘Smart Search’ tool. All these spots were shot in a single day and put together at our studio in Dalston. The incredible ‘Finger Wigs’ were made by our friends at Artem. Incredibly fiddly work especially the eyebrows! The Voice Over was provided by the sublime comedy legend and Guardians Of The Galaxy star Peter Serafinowicz