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This is the Title Sequence for E4’s Chris Addison hosted comedy show “Show & Tell”. We had a great time creating these, the concept was based around the idea of ‘showing’ and ‘telling’. Creating beautifully shot vignettes depicting the act of both showing and telling in a variety of ways.
The concept for these Titles is essentially very very simple; distil the overall idea of the program down into simple yet intentionally heavily art directed series of vignettes. The result of which is that on one side of the screen the viewer can see the act of “showing” and on the the other side of the screen they see the act of “telling”.
Because the idea was so simple it allowed us to be really playful with the content of the vignettes, bending the rules a little with the semantics of “Show & Tell”, and putting a few jokes in there that the viewer may not necessarily pick up on from their first viewing. One of the advantages about this approach is that it means the viewer will hopefully pick up on something new each time they watch the show.
TV Production Company: Avalon Television
Exec Producer: Robyn O’Brien
Producer: Mark Iddon
Production Manager: Lay-ee Quah
Directors: Blac Ionica
Production Company: Blac Ionica
D.O.P: Will Bex
Editor: Alec Rossiter
Post Production: Blac Ionica
Music: Hot Chip